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Birthday Mail Best Practices: Making Every Customer Feel Special

Birthdays are more than just a date on the calendar. They represent an opportunity for businesses to connect with existing and new customers on a more personal level. In the… Read More

a pile of postcards on a table. One is for an open house at a college, and the other is an appointment reminder

How Direct Mail Influenced  My College Decision + 3 Tactics and Tips

When you’re in high school, there’s a lot of pressure put on you to decide where you’re going to attend college. Whether or not you want to attend, the pressure… Read More

Dental Direct Mail: 5 Marketing Secrets That Will Change The Way You Work

It’s known that the dental industry thrives off of direct mail marketing. It’s great for prospecting new patients, maintaining brand awareness, as well as keeping your current patients engaged and… Read More

11 Creative Marketing Ideas for the Finance Industry

The financial industry is one of the strongest, most lucrative industries in the United States. In fact, in 2018 finance and insurance represented 7.4% of overall U.S. GDP. There’s never been… Read More

Getting Your Mail Piece Open Is Only Half the Battle: 6 Steps to a Hearing Health Piece That Delivers

This month’s Expert Insight article was written by one of our hearing health experts, Sarah Hodges. When it comes to direct mail marketing, Sarah is a master of her craft. With over… Read More

5 Most Common Real Estate Direct Mail Marketing Mistakes

Most realtors know that direct mail is an essential way to market themselves within an ideal location. What they might not know is how to stand out amongst other realtors… Read More