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Direct Mail Trends in 2024: Insights From Our Industry Experts

Welcome to our latest blog, where we dive into what our seasoned experts are predicting for direct mail in 2024. We’ve gathered information from our CEO, Vice President of Operations,… Read More

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Birthday Mail Best Practices: Making Every Customer Feel Special

Birthdays are more than just a date on the calendar. They represent an opportunity for businesses to connect with existing and new customers on a more personal level. In the… Read More

Your Guide to Effective Direct Mail Content Catered Towards Home Owners

Reaching your audience with the right message at the right time is key. For businesses and franchise owners in the home service industry, building a network with your marketing strategy… Read More

A pink title page image with the phrase building a winning direct mail strategy with Brianne Baggetta. The letters in the word building are being held up by cables to make it look like they are part of a construction site. A faded city scape is in the background with cranes and trucks below. It's a fun play on typography and image relationship.

How to Build A Winning Direct Mail Strategy with Brianne Baggetta

Looking to kickstart a direct mail campaign but not sure where to start? This Delivered 2023 presentation is designed to set anyone up for success by providing actionable ways to… Read More

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Mastering Senior Messaging: Building Campaigns That Work

When you market to people 60 years and older, you tap into a demographic that has a higher disposable income, prioritizes their health and wellness and has a large influence… Read More

15 Proven Lawn Care and Landscape Marketing Postcard Examples

Picture this. A busy family of four has just gotten home from picking up their kids at the after school program. Like always, they check the mailbox and walk to… Read More

Unleash Success: 7 Direct Mail Campaign Ideas for Pet Franchise Businesses

It’s no secret that the pet industry is one of the most fruitful industries out there. According to the 2021-2022 National Pet Owners Survey, the average pet owner spends about… Read More

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Reduce Digital Fatigue In Your Marketing

Digital Fatigue, we’ve all experienced it. The definition is described as: the feeling of exhaustion or overwhelm that can result from excessive use of digital devices, such as smartphones, tablets,… Read More

Meet Our Canon Printing Technology

At The Mailworks, we’re your partner in every step of your direct mail campaigns, down to the printing and mailing in-house. Once a direct mail campaign hits our production floor,… Read More