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As we enter 2025, direct mail continues to evolve as a powerful tool in the marketing landscape. Despite the digital age’s dominance, direct mail remains a vital part of multichannel… Read More
In today’s digital world, it’s easy to overlook the power of traditional marketing methods like direct mail. However, savvy retailers know that a well-executed direct mail campaign can drive foot… Read More
The holiday season is the perfect time for businesses to connect with their customers, build relationships, and boost sales. While digital marketing plays a vital role in holiday campaigns, direct… Read More
Digital Fatigue, we’ve all experienced it. The definition is described as: the feeling of exhaustion or overwhelm that can result from excessive use of digital devices, such as smartphones, tablets,… Read More
A lot happened in 2022 for The Mailworks. We collapsed the brands that worked under our umbrella and made the big decision to establish a new business model that would… Read More
Whether you own the whole franchise, or rights to certain locations of the franchise, there’s one thing that needs to be put in place in order to drive the revenue… Read More
Marketing. Lets face it. It’s a game. One big game where you try to get the most attention, and also maintain the people who have your attention and loyalty. Everyone… Read More
Since launching The ‘New’ Mailworks a few weeks ago, we’ve decided to spotlight our proprietary campaign management system known as the Portal. We have been using and improving our portal… Read More
Let’s imagine for a moment that you’re looking to send out a new direct mail campaign. You want to go big and decide to create a piece that has all… Read More
