Content + Copy

When you’re in high school, there’s a lot of pressure put on you to decide where you’re going to attend college. Whether or not you want to attend, the pressure is still there. For me, I had my heart set on next to none. I knew what I wanted to possibly go to college for, […]

Welcome to The Mailworks Minute where we answer your burning direct mail questions rapid fire. To kick off 2023 we’re here with our Procurement Specialist Helena Nichols who’s going to be answering your questions today. Helena is responsible for supplying our paper, ink and products we need to print your campaigns. Keep reading to learn […]

Whether you own the whole franchise, or rights to certain locations of the franchise, there’s one thing that needs to be put in place in order to drive the revenue and growth for your business. Your marketing strategy. Marketing for your franchise locations is key for getting the buzz that you need for your business. […]

Hi and welcome to the third Mailworks Minute where we answer your burning direct mail questions rapid fire. Read or listen to our VP of Operations Tressa Monell answer six direct mail questions. Are there any mail pieces that have left an impression on you – either a campaign that you worked on, or something you […]

How does The Mailworks help with my marketing strategy? We can help you as little or as much as you might need. We are really full service, so if you come to us and have no idea what you want to do and just need to talk to somebody about direct mail we can help […]

Each piece of mail that we print starts somewhere. For us it’s with these rolls of paper. Before we get these rolls into our facility, we have to source them from a paper mill. In today’s world that is easier said than done. For the past year and a half, we have been working tirelessly […]

When you look at a piece of direct mail that’s addressed to you, what sticks out? Was it the call to action? Did you recognize the brand and pick it up? Or did you notice a fun deal with a catchy headline? You might not realize it, but the design that goes into making a […]

Since launching The ‘New’ Mailworks a few weeks ago, we’ve decided to spotlight our proprietary campaign management system known as the Portal. We have been using and improving our portal technology for over ten years and we are ready to make it accessible and useful for all of our customers. When you begin your direct […]

Let’s imagine for a moment that you’re looking to send out a new direct mail campaign. You want to go big and decide to create a piece that has all the bells and whistles. A QR Code, foil lettering, personalization and more! But you get to the moment when you’re determining who needs to receive […]