Whether you own the whole franchise, or rights to certain locations of the franchise, there’s one thing that needs to be put in place in order to drive the revenue… Read More
When you look at a piece of direct mail that’s addressed to you, what sticks out? Was it the call to action? Did you recognize the brand and pick it… Read More
Since launching The ‘New’ Mailworks a few weeks ago, we’ve decided to spotlight our proprietary campaign management system known as the Portal. We have been using and improving our portal… Read More
Let’s imagine for a moment that you’re looking to send out a new direct mail campaign. You want to go big and decide to create a piece that has all… Read More
What Is a QR Code? We’ve all seen them. On posters, food packaging, advertisements, and more. QR codes are once again becoming a go-to digital tool. But what are they?… Read More
If you’ve ever sent a direct mail campaign, you know that there’s a lot that goes into it. And when you’re thinking about sending a campaign to your customers it’s… Read More
“Fundraising for nonprofits is crucial, which is why we always choose direct mail,” says Scott Hayden, Executive Director of Adirondack Folk School. “No other type of marketing gives us the… Read More
The financial industry is one of the strongest, most lucrative industries in the United States. In fact, in 2018 finance and insurance represented 7.4% of overall U.S. GDP. There’s never been… Read More
This month’s Expert Insight article was written by one of our hearing health experts, Sarah Hodges. When it comes to direct mail marketing, Sarah is a master of her craft. With over… Read More
