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Article reposted with permission from Mapp.com. Let’s face it… In today’s marketing landscape, offline marketing gets a bad rep. It’s often seen as an outdated option with limited data and reporting capabilities Not Being Consistent With direct mail, consistency is key. Sending mail sporadically won’t keep you at the top of your audience’s mind. Sending […]

Direct Mail School, Tips

How QR Codes are Transforming Direct Mail into a Data Gold Mine

Let’s imagine for a moment that you’re looking to send out a new direct mail campaign. You want to go big and decide to create a piece that has all the bells Not Being Consistent With direct mail, consistency is key. Sending mail sporadically won’t keep you at the top of your audience’s mind. Sending […]

Mailworks, Tips

The Unexpected Generation You Should Be Mailing To

Direct mail works and we make it easy. We’ve put together a checklist to make it even easier for you! Did you know you can build entire campaigns through our online store? Not Being Consistent With direct mail, consistency is key. Sending mail sporadically won’t keep you at the top of your audience’s mind. Sending […]

Direct Mail School, Guides, Tips

The Ultimate Direct Mail Checklist

Current State of The Industry Paper supply is vital to the health of the print and direct mail industry. The COVID-19 pandemic continues to upend global supply chains and impact operations across Not Being Consistent With direct mail, consistency is key. Sending mail sporadically won’t keep you at the top of your audience’s mind. Sending […]

Press Release, Tips, Trends, Updates

Industry Update: Paper Shortages

Most realtors know that direct mail is an essential way to market themselves within an ideal location. What they might not know is how to stand out amongst other realtors doing the same exact thing. As a realtor, you want to show your potential clients that you are personable, know the current market and care […]

Business, Content + Copy, Direct Mail School, Industries, Tips

5 Most Common Real Estate Direct Mail Marketing Mistakes

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